Explore Our Culture

Central Group believes that “Sustainable Business” starts with “Passionate People” We’re committed to our dedication in creating the most supporting working environment for our Central Group People to be at their best, happy at work, bringing out their best to customer and society adhering to the values of "I•CARE” – BECAUSE WE CARE.

ICARE
I•CARE
“BECAUSE WE CARE”
Innovation
Embrace digitalization to foster innovation
Customer
Deliver excellent services to exceed customers’ expectations
Alliance
Work as team to win as One
Relationship
Express your care, share your thoughts, and support one another
Ethic
Adhere to Code of Conduct and admire good behaviors

I•CARE

“BECAUSE WE CARE”

At Central Group, we prioritize continuous learning, focusing on upskilling and reskilling in both functional and soft skills to be adapted to evolving customer needs. Beyond digital transformation and sustainability, we emphasize mindfulness, coaching, and cross-functional networking for holistic employee growth.

Throughout the years, Central Group has largely expanded and overcame all challenges, whether domestic or international, all because we've the strong corporate culture, "I•CARE"

Mr. Tos Chirathivat

Executive Chairman and Chief Executive Officer of Central Group

Opportunities to Learn and Grow
Central Group offers specialized programs like the Central Group Management Associates Program, a two-year fast-track initiative for Master's graduates to become future leaders in the retail industry. Participants gain diverse experience across various business sectors in Thailand and Vietnam.
Technology and Innovation Development
Central Group is giving the utmost importance in the world of Digital Transformation, along with our HR Systems that enhance employee daily work life convenience and operational efficiency.

Diversity

We actively encourage and reward diversity in terms of thinking, skill-sets, experience, and background. Diversity is one of the main drivers of our growth and creativity, and this will always be a priority across the entire Central Group organization.

“CENTER OF LIFE” Diversity, Equity & Inclusion

At Central Group, we believe that our people are the key to success. With over 70,000 employees from 25 nationalities, we are deeply committed to fostering growth and embracing diversity across the organization – celebrating creativity, a wide range of skills, varied experiences, and diverse backgrounds, recognizing that these qualities drive our collective success for over 78 years.

Age
Ranging From 20-70+
Gender
Embracing People With All Genders
Empowering Women
60.5% of Our People are Women, With Over 900+ Women in Executive Roles
Nationality
Over 50+ Nationalities of Our People
Disability
Opportunities for People with Disabilities